The dealership creative studio · Missouri + the Midwest
Ads that look like a six-figure shoot.
Without the shoot.
We write, produce, and run cinematic spots for your store. Built in-house in about two weeks, cut for every screen your buyers watch, approved by you frame by frame.
:30 BROADCAST/:15 CTV/9:16 REELS/1:1 FEED/:06 BUMPERS/PRE-ROLL/BUILT TO CO-OP SPEC/END-CARD VERSIONS/:30 BROADCAST/:15 CTV/9:16 REELS/1:1 FEED/:06 BUMPERS/PRE-ROLL/BUILT TO CO-OP SPEC/END-CARD VERSIONS/:30 BROADCAST/:15 CTV/9:16 REELS/1:1 FEED/:06 BUMPERS/PRE-ROLL/BUILT TO CO-OP SPEC/END-CARD VERSIONS/
Why we exist
Car ads have a memory problem.
Most dealership advertising is a price, a phone number, and thirty seconds of inventory pans. Buyers scroll past it because it looks like every other store's. Then the weekend they are finally in the market, they drive to the dealership they remember.
Being remembered used to cost a production crew, a shoot day, and a six-week timeline. So most stores ran the same tired spot until the market memorized the phone number and forgot the trucks. That is the gap we built Spot Studio to close: film -grade creative, at a pace and price a single rooftop can actually run.
The creative
Four concept spots, built exactly the way we would build yours. One truck across two audiences, a pre-owned montage, and a beat-synced performance reel, cut for every screen.
Spec builds, produced to show the standard. Every vehicle is generated, not stock, and rendered to the real thing: the right grille, the right badge, the trim reading correctly across every shot, whether it is the F-150 STX or a lot full of different makes. That accuracy is the whole point, and the difference between a spot and AI slop. Only the dealer lockup, offer, and legal are neutral placeholder until a store signs off.
The campaign kit
A spot is one asset. This is what a month actually looks like: paid social, carousels, organic posts, and the search copy underneath it, all saying the same thing.
New inventory
New vehicle launch
One truck, one message, carried across paid social, a swipeable carousel, and an organic post that does not shout.
Organic captions
- Launch day
It landed. The new STX is on the lot, and the first one is already spoken for. Come look at the rest before the weekend crowd does.
- Detail shot
Some trucks look best clean. This one looks best after a long day. Swing by and put your hands on it.
Search ad copy
New F-150 STX In StockSee Our F-150 InventoryTest Drive An F-150 TodayTrucks Ready To Drive HomeLocal F-150 Dealer
- New F-150 STX on the lot now. See real inventory, real photos, and current offers.
- Book a test drive in under a minute. We will have one pulled up front and ready.
Used inventory
Pre-owned and trade-in
Two price-led feed units, a lot-walk story, and a three-card carousel that answers the question every trade-in customer is actually asking.
Organic captions
- Trade-in
Your trade is probably worth more than you think. Bring it in as it sits, we will appraise it while you wait, and you can put the number toward anything on the lot. Or take the check and walk. Either is fine with us.
- Fresh inventory
Nine pre-owned units came through recon this week. They are photographed, priced, and out front. The good ones do not sit.
Search ad copy
Used Cars Near YouValue My Trade In MinutesCertified Pre-Owned In StockLow Mileage Used SUVsSee Pre-Owned Inventory
- Inspected, reconditioned, and priced up front. Browse real pre-owned inventory today.
- Get a real trade number from a real person, not an online estimate that changes later.
Service drive
Service and fixed ops
The profit center most stores never advertise. Two service offers, a trust-led story, a shop-tips post that earns the follow, and a carousel that sells the process rather than the price.
Organic captions
- Shop tip
Put a penny in the tread, Lincoln head down. If you can see the top of his head, it is time to talk about tires. Takes ten seconds and it is the cheapest safety check there is.
- Behind the bay
You see the inspection, you approve the work, then we start. Not before. That is the whole policy.
Search ad copy
Oil Change Near YouSchedule Service OnlineFactory-Trained TechniciansNew Tires, One AppointmentBook Service In Minutes
- Factory-trained technicians and the right parts. Schedule online in under a minute.
- You approve the work before it starts. No surprise charges when you pick it up.
Sample builds. Every asset carries a deliberately neutral placeholder lockup rather than any real store's name or mark, and the offer figures shown are illustrative, not advertised offers. Each kit renders from a template, so a signed store gets the same system in their own brand.
How two weeks is possible
The machine does the filming. People do the taste.
01
Footage without the shoot day
The footage is generated in-house to a locked spec: your model, your trim, your look. No crew, no location, no trailer day blocking the service drive.
02
Humans where it counts
Real editors cut the film. Real strategists plan the buy. Voiceover is your call, a clean studio read or a professional human actor. Nothing goes out that a person did not craft and sign.
03
You approve every frame
Every cut lands in your private portal before it runs. Wrong wheels, wrong badge, wrong disclaimer: it does not air until it is right.
04
Yours, transparently
You own the creative on the agreed usage once paid, and management fees stay separate from media spend. No markup hiding in the budget.
Every channel your buyers actually use.
Strategy, creative, and media under one roof, planned from your inventory and your market, not a template.
Omni-channel strategy
A single plan and budget across social, search, streaming, and video, built around what is on your lot and who is actually in your market.
Paid social
Meta, Instagram, and TikTok campaigns geo-fenced to your trade area, with fresh in-house creative rotated before it fatigues.
Paid search
Google and Bing campaigns tuned to your inventory, with negative-keyword discipline so you stop paying for tire kickers and service coupons.
Streaming & CTV
Your cinematic :30 and :15 on connected TV, aimed at your zip codes instead of the whole DMA, measured like digital.
YouTube & video
In-stream and bumper campaigns with the hook in the first five seconds, keeping your store top of mind between visits.
In-house ad creative
Cinematic spots produced in-house and cut for every placement, with no shoot day, crew, or location to book.
Reviews and reputation
A system that earns real reviews at every delivery and answers all of them, so the profile shoppers check before they call works for you instead of against you.
Kickoff to on-air in about 14 days.
No mystery and no six-week edit house. Here is exactly what happens once you pick a plan.
Day 0
Kickoff
Pick a plan, book the call. We pull your market, your inventory mix, and your co-op guidelines before we ever meet.
Days 1-3
Strategy
Channel plan and budget built around your trade area, your aging units, and what actually needs to move this month.
Days 4-9
Production
Scripts, spots, and every per-platform cutdown produced in-house. Voiceover recorded, AI or human, your call. Nothing waits on a crew.
Days 10-12
Approval
Everything lands in your private portal. You approve frame by frame; we fix anything that is not right.
Day 14
On air
Live across your channels. Then always-on optimization and a monthly report in plain numbers, not vanity metrics.
Build your plan.
Pick only the channels you need. Bundle ongoing management and the price drops automatically. Your quote updates live, then send it over to get started.
Ongoing management
Monthly. Bundle 2+ to save.One-time builds
Built once, then yours.Your plan
- Paid social management$900/mo
- Paid search management$900/mo
- In-house ad creative$1,500/mo
Monthly subtotal$3,300/mo
Bundle discount (10%)-$330
Monthly total$2,970/mo
Add another ongoing service to reach 15% off.
Get this planEstimate only. Final scope + price are confirmed on a free call. Ad/media spend is billed separately by the platforms.
Straight answers
- Is the footage AI-generated?
- Yes, and it is why a broadcast-grade spot costs a fraction of a shoot. The footage is generated in-house to a locked spec: your model, your trim, your look. The edit is human, you approve every frame before anything runs, and the voiceover is your choice: a clean studio read or a professional human actor, whichever fits the spot and the budget.
- Do you run the ads or just make them?
- Both. We plan the strategy, produce the creative in-house, and run the campaigns across paid social, search, streaming, and video. One team, so nothing falls between vendors.
- Is ad spend included in the price?
- No. Management fees are separate from the media budget you set with each platform, so you always know exactly where the money behind your ads is going. We do ask for a media budget you are comfortable with, and we will tell you on the strategy call what we think is a realistic floor for your market rather than take a number that cannot work.
- How fast can we launch?
- Most stores go from kickoff to on-air in about two weeks, because the creative is produced in-house instead of waiting on a crew, a location, and an edit house.
- Who owns the creative?
- You do, on the agreed usage, once invoices are paid. We can feature non-confidential work in our portfolio unless you ask us not to.
- How does approval work without eating my week?
- Every cut lands in your private portal with a share link. You watch on your phone between customers and leave a note on anything that is wrong: a wheel, a badge, a disclaimer. It is built to take a few minutes, not an afternoon, and nothing airs until you have signed off.
- Can you match our co-op and brand guidelines?
- We build to your OEM's brand and co-op specs from the first frame, so the creative starts eligible instead of getting retrofitted at claim time. One honest caveat: whether AI-assisted footage qualifies varies by program, so before we produce we confirm it against your specific co-op guidelines, and where a program requires manufacturer-supplied assets we build to those. We would rather tell you that up front than have a claim clawed back.
- What are the contract terms?
- A 90-day initial term, then it rolls to month-to-month and you can cancel any time with 30 days' written notice. Management is billed monthly in advance, and the media budget is always paid straight to the platforms, never through us. You keep the creative you have paid for. No 12-month lock-in, no early-termination penalty, no auto-renew you have to fight to escape. After 90 days the work has to earn the next month, which is the arrangement your own attorney would tell you to ask for.
Get a custom strategy for your store.
Tell us the store, the market, and what needs to move. We will come back with a channel plan and creative direction built for it, not a package off the shelf.